Press releaseOctober 3, 2013 Through its new concept, The Denim Journey, Danish fashion brand Solid aims to raise its position as a leading jeans brand in Europe to even greater heights. One man is set to help Solid to the top of the league in both Denmark and Europe. His name is Agger. Daniel Agger. The current captain of the Danish national football team and rock-solid defender at Liverpool FC will front Solid's latest campaign, Peter Mazur, CEO of parent company CNS Group sums it up. This endorsement is a decision which is both logical and a huge bonus to Solid’s profile and branding to the next level.